Fusion Font

For my second project in visual communication, I had to create my own fusion font, based on other two already existing fonts. The two fonts that I have gotten were the serif font “Bello Script” by “Underwear”, and the sans serif font “Avenir next”, by Adrian Frutiger. I combined Bello Script´s character with Avenir next´s boldness. A few from Bello Script´s details and most importantly, its serifs were practically added on to Avenir next. The thickness of the serif font was slimmed down to that of the sans serif font. This created a playful looking font with different looking letters which are still following the same rule.